The new online store and influencer marketing brought growth to the growth of the interior design business Country White

Country White started 14 years ago with a desire to create atmosphere, feeling and style in homes. Country White’s diverse stores in Northern Helsinki and Espoo, as well as the online store, serve their customers in matters related to fashion and interior design by offering beautiful tableware, objects and interior accessories to increase the comfort of home.

In cooperation with Country White, we designed and implemented a new online store for the company. In addition to this, we created comprehensive marketing, such as social media and Google, in connection with online store. We also started to implement influential marketing for the company.
In the implementation of our measures, we strive for clarity, ease of use and up-to-date renewal and revitalization of online store, taking into the main target groups of online store.

In a few months, we succeeded in significantly developing and increasing both online store sales and customer flows to the company’s brick-and-mortal stores. Customer feedback has also been purely positive. Country White entrepreneur Ulla was very pleased with the result.

“The Ideally has kicked us forward, bringing good development to our own design work as well, and has really done a lot in our online store from design to implementation.”

Ulla Kumpulainen, entrepreneur, Country White

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The monthly fee  includes the following:

  • Own communication environment for quick messaging
  • Weekly reports
  • Own number for the call system (Aircall, LeadDesk)
  • Monthly meeting
  • Creation of lists according to the customer profile
  • Team: SDR team, Account Manager and Sales Assistant

Price of one appointment: You only pay for completed appointments.

Our contracts always have a one-day notice period.

*Amounts are indicative estimates collected from several data points.

SDR: Sales Development Representative. Responsible for contacting and arranging meetings.

SDR manager: A person who is responsible for the SDR team and the business intelligence team. Leads, manages, sets goals and develops the whole operations.

Business intelligence:  The person responsible for doing the “back office”. Creates contact lists and is responsible for implementing the technical side and reporting.

Recruitment cost: A one-time payment for the costs associated with hiring a new person.

Software: Software costs for the contact lists and the tools used for the contact itself.

*Amounts are indicative estimates collected from several data points.